Make your location stand out in the crowd.

We research and develop unique, data-supported Inward Investment Value Propositions - to provide investing companies with compelling reasons to select your location or site.

Attract and engage targeted investing companies.

We create high-value, expert content that attracts and engages more investing businesses online - by solving their location and site selection problems.

Generate more inward investment leads.

We can transform your website, online marketing channels and CRM system into an integrated Inward Investment Lead Generator - to boost your inward investment marketing and lead generation performance.


Nick Smillie
Inward Investment Promotion and B2B Marketing Strategist, MD at Clarity

'Clarity deliver advanced, data-driven marketing strategies and campaigns for inward investment / FDI attraction and place promotion - with a focus on measurable results.

Our team combines expertise in multi-sector inward investment attraction, location and market data research and analysis, and advanced B2B marketing - enabling us to communicate compelling location solutions to targeted investor audiences. By leveraging digital channels, we deliver step-change improvements in marketing ROI - generating more inward investment leads and boosting location and site profiles more cost effectively.

Our client list includes major city and regional government authorities and investment promotion agencies, site developers, industry cluster partnerships, and strategic economic development projects in the UK and internationally.

Contact us to talk about a winning inward investment marketing or place marketing strategy for your location or site.'

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Business Location Marketing

Working with cities, regions and national agencies, Clarity combines expertise in inward investment attraction, location data analysis, multiple industry sectors and high-performance B2B marketing – for more successful, results-driven inward investment marketing strategies.

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Strategic Site Marketing

Clarity delivers advanced, highly targeted inward investment marketing strategies for Technology Parks, Advanced Manufacturing Parks, Industrial Parks, Enterprise Zones, Business Parks and logistics sites – with proven lead-generation performance.

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Industry Cluster Marketing

Clarity develops solutions-focused marketing strategies for growing industry clusters and the businesses within them. Sectors include high-tech, advanced manufacturing, digital tech, life sciences, renewables, chemicals, business & financial services, and logistics.

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Place Marketing

Clarity provides the breadth of expertise required to communicate strategic ‘place’ messages to diverse target audiences including investing businesses, residents, skilled workers, visitors and stakeholders - for results-driven Place Marketing, not just ‘Place PR’.


'Clarity delivered insightful and robust inward investment value propositions based on thorough research of the area and Blackpool's key sector strengths. Their work has been strategic and focused and has delivered some great results, providing a strong base from which to continue to attract further inward investment.'
Projects and Communications Manager, Blackpool Council
'Clarity worked with us to completely redesign Wilton International's inward investment marketing activity. This included detailed stakeholder research, a refocus and redesign of our online presence, and the optimal use of digital media channels, which has ensured focused online coverage and successfully maximised high-value leads generated.'
Commercial Director, Wilton International (multi-occupancy manufacturing site)
'Clarity's approach to market positioning for Inward Investment demonstrates a sound understanding of market opportunity built upon solid and thorough research. Combined with Content Marketing programmes, working with Clarity has enabled market differentiation and opened up client engagement that would not otherwise have occurred. I would not hesitate in recommending Clarity Business Strategies Ltd.'
Head of Enterprise & Economic Growth, Invest Essex, UK
'MKDP recently commissioned Clarity Business Strategies Ltd. to complete a comprehensive sector value proposition report and they did this very efficiently and responded exactly to the brief provided. We found Clarity to be very professional, focussed and informative and the end result has proved of great benefit.'
Chief Executive, Milton Keynes Development Partnership, UK
'The report that Clarity have created positions Bournemouth and Poole as a leading UK location for Financial and Business Services. Crucially, this is a business facing report that provides the data senior decision makers need when thinking about locating or relocating their business. It is the robust and clear comparative data, and the easy to digest format that Clarity provide it in, that makes it so useful. '
Head of Economic Development and Sustainability, Bournemouth Borough Council, UK
'Clarity is led by a highly experienced, results orientated professional who understands the inward investment market like few others.'
Senior Partnership Manager, Department for International Trade, UK
'Excellent knowledge and depth of understanding.'
Inward Investment Manager, Northamptonshire EP, UK

Generate more inward investment leads...

Request Clarity's e-book 3.0, Inward Investment Marketing That Works: Advanced strategies to attract and engage more investing businesses, and generate more inward investment leads.


Insights For Inward Investment Professionals